Sam is ITV’s Lead Football Commentator, Chief Commentator for talkSPORT, and a regular voice on TNT Sports. Over a 30-year broadcasting career, he has commentated on England fixtures and major tournaments ranging from the 2014 World Cup to the World Cup 2026. He hosts talkSPORT’s Premier League Podcast and presents Matterface and Crook every Friday morning on talkSPORT.
Sam is ITV’s Lead Football Commentator, Chief Commentator for talkSPORT, and a regular voice on TNT Sports. With a distinctive style and authoritative delivery, he is one of the most recognisable voices in football broadcasting.
Sam’s career in sports media spans over 30 years, beginning in hospital radio before progressing to BBC Radio Kent, Capital Radio Sport, and later 107.4 The Quay in Portsmouth, where he was Chief Football Commentator, Head of News and Sport, Breakfast Show Host, and Programme Controller. In 2006, he was shortlisted for Commercial Radio Presenter of the Year.
He joined Sky Sports News in 2007 as a presenter, becoming a familiar face on transfer deadline specials and breaking sports news. In 2010, Sam became Chief Football Commentator for talkSPORT, where he has led commentary on Premier League, Champions League, international tournaments, and more. He also hosts talkSPORT’s Premier League Podcast and Sunday Session, and presents Matterface and Crook every Friday morning on talkSPORT.
Sam has been a key part of ITV’s major football tournament coverage, having commentated at the 2014 World Cup in Brazil, Euro 2016 in France, the 2018 World Cup in Russia, the 2022 World Cup in Qatar, the 2026 World Cup, and Euro 2024 in Germany. He has also worked with ITV on coverage of the 2026 World Cup, continuing as their Lead Commentator for England’s major matches.
In addition, Sam has worked with major brands including Google Gemini for their 2026 World Cup campaign, alongside other partnerships with companies such as Chelsea TV, Go Puff, Yahoo, Carabao, and Bet365.
In 2020, he took over from Clive Tyldesley as ITV’s Lead Commentator, calling all of England’s major matches since then. In addition to his work on ITV and talkSPORT, Sam is also part of the TNT Sports commentary team, further expanding his presence across top-level domestic and European football.
Outside of football, Sam was the voice of ITV’s Dancing On Ice from 2018 to 2024. He is an experienced live event host and has been recognised within the industry, including a nomination for Commentator of the Year by the Football Supporters' Federation in 2018 and winning Broadcaster of the Season at the 2021 Ladbrokes North West Football Awards.
Contact: info@ttmanagement.co.uk